Steal the Playbook Behind Any Winning Ad
Find real ads running right now in Meta’s Ad Library, break them down field by field — hook, angle, offer, CTA — and turn your notes into a swipe file you can actually reuse.
Free forever · No signup · Runs in your browser
Step 1 — Find an Ad Worth Learning From
Type any keyword and pick a country to jump straight into Meta’s public Ad Library with the right filters already applied.
Browse real, currently-running ads from competitors and top brands — no login, no scraping, no guesswork.
Notice the patterns: the hooks, offers, and creatives that keep showing up are where the money is.
Step 1 — Find an ad worth studying
Type a keyword and pick a country. We’ll build a prefilled Meta Ad Library search link for you.
Opens Meta’s public Ad Library — no login needed.
Step 2 — Break the Ad Down
Paste what you found into a structured teardown — hook, angle, offer, call to action, and landing page notes.
Every teardown saves in your browser, so your personal swipe file of winning ideas keeps growing.
Export everything as CSV or Markdown and turn competitor research into your next campaign brief.
Step 2 — Break the ad down
Capture what you see in the ad. Only the brand is required — leave anything blank that the ad doesn’t show.
Teardown saved — scroll down to see it in your list.
Your saved teardowns
No teardowns saved yet. Fill in the form above and press “Save teardown” — your breakdowns will appear here.
Export your swipe file
Take your teardowns anywhere — or print a clean copy for your desk.
How it works
Find an ad
Type a keyword, pick a country, and open a prefilled Meta Ad Library search in one click — no login required.
Break it down
Capture the hook, angle, offer, CTA, and landing page notes in the structured teardown form.
Save and reuse
Your teardowns stay in your browser. Expand, delete, export to CSV or Markdown, or print them anytime.
Frequently asked questions
Is the Ad Teardown Studio really free?
Yes — it’s free forever, with no signup and no paywall. Everything runs in your browser.
Do I need a Facebook account to find ads?
No. The “Find ads” helper opens Meta’s public Ad Library, which anyone can search without logging in.
Where are my teardowns stored?
In your browser’s local storage, on your device only. Nothing is sent to any server. Clearing your browser data will remove them, so export anything important with the CSV or Markdown buttons.
Can I export my teardowns?
Yes. “Export CSV” creates a spreadsheet-ready file, “Export Markdown” gives you clean notes for apps like Notion or Obsidian, and “Print” produces a tidy paper copy.
Will this work on my phone?
Yes. The tool is fully mobile-responsive and works in any modern browser with JavaScript enabled.